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Students are often given conflicting advice about how to succeed after graduation. Here are a few tips on how to get started in digital marketing after graduation.
Grades Vs. Experience
You’ve been taught that grades are important as a student. As a student of marketing, I was never asked to show my steps by a prospective employer. Employers, particularly in the marketing field, are interested in your specific experience and how it relates to the job. They also care about your work ethic.
You may not have all the experience required for the job, but you can show you are willing to put in extra effort, learn quickly, and prove your value. It is the best method to get your dream job and move up quickly once you have it. You can get your dream job by focusing on these qualities instead of grades.
Early and Specific Internship Experience
When I started to apply for jobs, the first thing that struck me was that an entry-level job isn’t really an entry-level job. Internships are the only way for you to gain experience in a particular field.
While you may be in school and think you know what you’d like to do, until you get some hands-on experience, you won’t know for sure. It’s important to begin early with an internship. You can then experiment and learn from your mistakes. You have plenty of time to change your mind if you decide after one training that it’s not the right niche for you.
Find The Right Internship
All internships are not the same. Some internships are “free labor” types of jobs. When you interview for an internship, ask questions about the training and work you will be doing.
It would be best if you looked for an internship where you can gain experience working with clients and delivering client deliverables. A quality internship will also be characterized by the fact that interns stay on for more than one semester or are hired full-time.
Get A Mentor
As a student, you will often get the chance to meet professionals from the marketing world. This can be done through guest speakers, marketing clubs, and other opportunities. Speak to the speakers! I have found that many young professionals want to meet with students and share their knowledge.
Ask them for coffee to pick their brains. They might not be hiring right now, but you’ll still get valuable information. You will not only gain useful information, but you may also be able to engage in the future. You may be the person they first think of if a job opens up.
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